Tag: marketing

Marketing: Book Trailers

Just like a movie trailer, a book trailer gives a sneak peek into the world of your book, enticing viewers with glimpses of the characters, plot, and mood of your story. It’s a powerful marketing tool that can pique the curiosity of readers and leave them eager to dive into your book.

What is a Street Team?

The term “street team” originated with musicians. Fans in the area of an upcoming venue would receive posters and such to hang up around town and let people know the band was coming.

Video Marketing Ideas

As much as us introverts wish it would, video marketing is not going away. Instead, it has become a vital part of a marketing plan. It allows you to form an emotional connection with your readers, which makes them more likely to buy your book if they’re connected with you. In turn, your audience will feel like they know you and can trust you. Also, people love watching videos.