Resource Roundup 10/6/24

Resource Roundup 10/6/24
Writing History Too Soon
 
Awareness of past events is important to determine a current context, a healthy perspective, and a sense of how things change (or not). Sometimes, the long-term implications of an event are quite different than initially thought.
X Could Prove to Be Worth More Than $44B to Musk and His Companies

Is Elon really throwing away his money, or is there more to his X play?
How Corona Found Success With YouTube Shorts

The campaign for one leg of the brand’s Sunsets Festival World Tour saw 5.1 million impressions and utilized several ad formats to drive results.
Marketing in an Election Year: What to Know and Consider
 
Like it or not, the 2024 election cycle will impact the efforts of every marketing team. Flip through this guide to plan accordingly.
Redefining AI leadership: How non-tech giants are shaping the future

Nvidia, Oracle and Walmart are leading AI innovation in 2024, transforming industries beyond tech.
SIGN UP for a FREE Author Event on 10/8

Register now to attend Simon & Schuster’s virtual Spring 2025 Preview on
October 8th at 2:00 PM ET. Join authors Patti Callahan Henry, Emma Donoghue,
Clare Leslie Hall, Tova Mirvis, Dan Nadel, and Alton Brown for a panel
discussion with their editors about their upcoming books publishing in 2025.
more »
Agents Speak on the State of BIPOC Representation in Christian Books

In the aftermath of the murder of George Floyd and the racial reckoning that followed, BIPOC literary agents expressed optimism and noted a “significant increase in interest—and deals—with Christian publishers.” But with the passage of time, agents are now moderating their outlook. more
Next Wednesday, I’m delighted to invite you to a special Reedsy Live discussion with New York Times #1 bestselling novelist Jennifer L. Armentrout.

REGISTER FOR FREE
 No, You Can’t Stop Meta Using Your Data via IG Story
 
Those “attorney advised” posts are back, but they do nothing to protect your info.
22 OCT
Webinar 2 p.m. ET
 
How to Optimize Digital Ads to Boost Creative Effectiveness
 Presented by studioID and Kantar
Reading the Tea Leaves at Book Manufacturing Mastered
Digital printing, paper availability, sustainability, and the looming implementation of the European Union Deforestation Regulations were among the hot topics at the Book Manufacturers’ Institute meeting, held on October 1 in Boston. more »
For Authors
Top tips for authors: October 3, 2024
Amazon launches suite of visual search features
 
The e-commerce giant added five new tech features so shoppers can conduct faster and more precise product searches. 
Top Social Media Conferences To Watch in 2025
 
A list of industry gatherings social media managers can attend to keep their skills sharp
 Instagram Chief Says ‘Following’ Feed Option Won’t Work
 
IG boss Adam Mosseri says that people don’t actually want a ’following’ feed option.
3 Suggestions for New Writers Navigating a Turbulent Industry
by Brian Rendell | October 1, 2024
Having retired from finance to pursue an MFA, one writer offers tips on embracing a new identity, taking risks, and maximizing strengths.
Read more…
Top marketing conferences to attend in 2025
 
From trade organization symposiums to gatherings around innovation and technology, here are some must-attend events for advertising professionals.